UGC- The Nirvana of Digital Marketing

User-Generated Content is universally considered to be the nirvana of digital marketing. This blog explains why. Why User-Generated Content Marketing is so Effective for Businesses? User-generated content has become one of the dominant players in the marketing world because of its successful result. A study says that UGC influences consumers’ Read more…

Living with the Covid -19 bioterror…How will businesses have to adapt?

As the globe and their economies continue in lockdown how will businesses large and small have to adapt? The combination of scalable and agile capabilities is what will define all businesses going forward. Businesses that use cloud are already surviving better than those who don’t through the pandemic crisis. Artificial Read more…

How to tackle disruptive technologies as we approach the 20’s

How to tackle disruptive technologies as we approach the 20’s Software is eating the world” (M. Andreessen) and “AI is the new electricity” (A. Ng) are two phrases that indicate the seismic impact technology is having on traditional business models. Blockchain,  in particular has created a gateway to digital anarchy. Read more…

Sport and it’s stars tackle racism, homophobia, anti-Semitism and islamophobia through a new campaign.

# Never Campaign #Nunca, # никогда, # Jamais, # Nigdy, # Abadaan Sport and it’s stars tackle racism, homophobia, anti-Semitism and islamophobia through a new campaign. Racist chants are not anything new on the football terraces of Central and Eastern Europe. The, frankly, sickening and defensive response of the Montenegro Read more…