Our central tenet as a consulting firm is our focus on helping our Clients ‘Win, Protect and Grow’ their global Client/Customer Relationships. We have entered a far more transparent and competitive market, with a far greater educated audience. Consultative roles are required that transverse verticals to be successful. The competition Read more…
It has been writ large for a while, but yesterday the IMF nailed it. ‘The World economy is at risk of another financial crash’. According to them, global debt levels are well above those at the time of the last crash, and there is a severe risk that unregulated parts Read more…
How does a very traditional, Market leading Sharia Compliant Islamic Bank make reinvention a regular part of its business strategy? How can a conservative Management Team be motivated to embrace change, and promote discovery and imagination? How do you persuade such a management, that in not doing so, they risk Read more…
Although horribly isolated, from both her cabinet and Europe, it appears that Theresa May will deliver Brexit. Salzburg showed that the EU is not about to accept her compromise. The EU’s most fundamental objection being their unpreparedness to allow the UK to sign trade deals with their main competitors, while Read more…
Since my blog of April much has changed and little has changed! The malevolent and spiteful approach of the EU to Brexit negotiations continues unabated. The People’s Vote Campaign has gained some traction, particularly given that their opponents are in disarray. However, polling so far shows that there has been Read more…
Way back in the midst of time, 1995 to be exact I was asked to set up a start up company for WPP Group. Under the umbrella of their branding giant, Sampson Tyrell Enterprise…the first names were soon to be dropped, I started Sampson Tyrell Corporate Marketing. With a great Read more…
In most commercial businesses new business is vital to sustained growth, longevity and success. Central to any management team is the New Business or Marketing Director…Often supported by a large team, it is their responsibility to bring in the new clients and revenue…they have annual targets and the pressure to Read more…
Anyone focused on client relationships and the revenue that might represent needs to keep this top of mind. Remember, everyday your client is being called by someone else, desperate for that clients business. And if you aren’t monitoring that relationship appropriately that important client just might go! As a management Read more…
Brexit, is arguably the biggest economic demerger in Europe since WW2. And while right now, the detail is being hammered out (perhaps literately) by Brussels and the UK government, some things are a given. What do we know? UK Businesses will be significantly changed by what is about to Read more…
“Content is king” is the motto that businesses and content marketers everywhere have adopted. While some companies have taken that phrase to heart and worked to produce high-quality, informative content, many have taken it to mean they only need to produce as much content as possible. This has resulted in Read more…
