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Corporate Behaviour for the next millenium. Quentin Anderson
P0002_Corporate Behaviour for the next millennium
P0002_Corporate Behaviour for the next millennium
Software is eating the world” (M. Andreessen) and “AI is the new electricity” (A. Ng) are two phrases that indicate the seismic impact technology is having on traditional business models. Blockchain, in particular has created a gateway to digital anarchy. It’s a catalyst that creates a new and a different Read more…
“When I see something I don’t see it for what it is. I see it for what it could be. When I see something, I see how it ends” Miguel Angel Felix Gallardo, Narcos Mexico- Episode 10. I have to confess I am something of a Narcos Nut. I binged Read more…
“USE YOUR L.O.A.F” “All things are in a state of flux. Nothing is permanent, but change “. Heraclitus 535BCE We at DVC Consultants think that the Greek philosopher had it pretty much right. What do the brands Kodak, Blockbuster, Xerox, and Blackberry have in common? They all failed to heed Read more…
I am often asked as the founder of a consultancy (www.dvcconsultants.com) who is focussed on creating disruptor and challenger brands, what are the core principles and building blocks for doing this? What’s the secret to the alchemy and what is the formula for success? So, for what it’s worth here Read more…
“I bless the rains down in Africa Gonna take some time to do the things we never had” TOTO There are over two billion people in the world who still do not have a bank account. Most of them live in the emerging markets (Africa and the Asian Pacific Region Read more…
Twenty Years ago, when I was CEO of the WPP owned Addison Corporate Marketing, I published some research which looked at the future of corporate behaviour. Our clients included Novartis, SmithKline Beecham, BT and Nat West and we were at the forefront of digital technology (creating some of the first Read more…
Business growth can be enabled in many ways, yet most corporations still focus on the more traditional forms– whether sales, new products, new markets, new brands, mergers and acquisitions, etc. What many corporations don’t seem to value and/or understand is the power of knowledge sharing. We are constantly being challenged Read more…
“Come as you are, as you were. As I want you to be, as a friend, as a friend. As a known enemy” Kurt Cobain Thought Leadership is the new battleground for B2B marketers fighting to differentiate their brand from the competition. By utilising new intellectual territory, a company can Read more…
The Islamic phrase “Allahu Akbar”, called Takbir in Arabic simply means “Allah (GOD) is (the) greatest”. It is a core part of every Muslims daily vernacular. It is uttered incessantly by both the pious and non- pious. It is a proclamation of submission and devotion, and also performed when saying Read more…